There were only about 160 lucky U2 fans able to spend “An Evening With
Four5One” last month during the U2 Fan Celebration at the Rock and Roll
Hall of Fame and Museum in Cleveland. As you must know by now, it was a
great night for all of us inside the theater who were able to hear how
U2’s album covers and other artwork developed direct from the sources,
Steve Averill and Shaughn McGrath of Four5One Creative.

@U2 and are proud to make available a portion of the
presentation in Real Video. The clip runs a little more than 20
minutes, and begins with Steve introducing Shaughn, who discusses the
design of the Achtung Baby artwork — which was Shaughn’s first project
with Four5One. (No pressure on the new guy or anything….)

Great thanks to Kevin of for his help and for hosting the
video. And great thanks to Four5One and the Rock and Roll Hall of Fame
for allowing us to share this video with U2 fans everywhere! Use the
link below to watch the video.

watch the Real Video at >>

ATU2/Matt McGee

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